📄 White-Label Client Deliverable Template (Editable)

Generative Engine Optimization (GEO) Audit & Technical Roadmap

Target Domain: [client-domain.com]

Audit Date: [Date of Assessment]

Prepared By: [Your Agency Name / Consultancy]

Overall Score: [XX]/100 — Grade C (Action Required)

1. Executive Summary

Key Finding: As conversational AI search engines (ChatGPT Search, Perplexity, Google AI Overviews, and Claude) replace traditional keyword search, web visibility requires machine-readable architecture.

While [client-domain.com] possesses strong legacy SEO fundamentals, it currently achieves a GEO Readiness Score of [XX]/100. Critical AI crawler permissions are un-optimized and root-level /llms.txt manifests are missing, resulting in an estimated 60%–80% of conversational AI queries recommending competitors instead of your brand.

2. Pillar Evaluation Scorecard

Pillar	Weight	Target Score	Current Score	Status
Pillar 1: Technical & AI Ingress	30 pts	25+ pts	[XX] pts	High Risk
Pillar 2: Semantic & Answer Architecture	25 pts	20+ pts	[XX] pts	Needs Work
Pillar 3: E-E-A-T & Knowledge Graph Authority	25 pts	20+ pts	[XX] pts	Incomplete
Pillar 4: AI Citation & Brand Authority	20 pts	16+ pts	[XX] pts	Low Visibility
TOTAL GEO SCORE	100 pts	85+ pts	[XX]/100	Remediation Required

3. Technical Ingress & AI Crawler Matrix

We tested [client-domain.com]'s server headers and robots.txt against the 11 frontier AI crawler user-agents:

Crawler User-Agent	AI System Powered	Current Status	Remediation Action
`GPTBot`	OpenAI ChatGPT Search & RAG	BLOCKED / RESTRICTED	Add `User-agent: GPTBot / Allow: /` to robots.txt
`ClaudeBot`	Anthropic Claude Reasoning Engine	BLOCKED / RESTRICTED	Add `User-agent: ClaudeBot / Allow: /`
`PerplexityBot`	Perplexity AI Answer Engine	RESTRICTED	Explicitly whitelist to ensure live indexation
`Google-Extended`	Google Gemini & AI Overviews	BLOCKED	Allow Gemini context ingestion

4. Prioritized 30-Day Remediation Roadmap

Phase 1: Immediate Ingress & Manifests (Week 1)

1. Update robots.txt to whitelist all 11 frontier AI crawler bots.
2. Generate and deploy standard-compliant /llms.txt and /llms-full.txt markdown files at domain root.
3. Deploy Organization Entity Graph Schema.org JSON-LD linked to Wikidata and LinkedIn.

Phase 2: Answer-First Content Structuring (Weeks 2–3)

1. Add 40–80 word direct-answer summaries (BLUF) to top 15 commercial landing pages.
2. Convert feature comparison blocks into clean semantic HTML comparison tables.
3. Inject verified Author E-E-A-T Person schemas on all key editorial guides.

Phase 3: Authority Verification & Re-Benchmarking (Week 4)

1. Submit verified entity data to Wikidata registry nodes.
2. Execute 25-prompt test harness across ChatGPT Search, Perplexity, and Claude.
3. Verify 40%+ increase in direct brand citation and footnote attribution.

5. Next Steps & Engagement

Our team can execute this complete 30-day technical remediation roadmap on your behalf under a dedicated engagement retainer.

Contact: [your-email@youragency.com] | [your-agency-website.com]